One thing our city doesn’t do well is marketing.
We have lots to promote. Affordable housing. Clean, safe streets. First-class schools. Great community events. An abundance of parkland. Unique attractions and retailers. A downtown ready for rebirth.
We have a good story to tell. I just wish more people knew it.
So when I heard more about VISIT Milwaukee, it became pretty clear to me that we need to join this organization, which is the area’s convention and visitors bureau. Especially when it costs just $495 each year.
And we are. The City Council unanimously supported my motion in September to join VISIT Milwaukee.
For the annual fee (which will be half funded by the South Milwaukee Downtown Market), we get to include city-sponsored events and attractions in VISIT Milwaukee’s print publications and on its website. We also get access to marketing best practices through networking and education events sponsored by the organization, among other benefits.
In other words, this effort will help us better tell the South Milwaukee story to literally tens of thousands of new people each month. It’s a good one to tell.
In this era of tight budgets, grant money is becomingly ever more important for city departments to fund technology and other upgrades.
Case in point: the South Milwaukee Fire Department.
The department has benefited from a number of grants over the years, including 75 percent funding a new rescue boat in 2010.
You can add another one to that list. Capt. Joe Knitter detailed the department’s latest grant in an email he sent to me today:
Frank Morelli, Consultant Engineer for FM Global, presented a check in the amount of $1,500 to the fire department this morning at the firehouse in response to a grant I applied for several months ago. FM Global provides insurance solutions and property loss prevention engineering for corporations, such as Caterpillar here in South Milwaukee, and supports local fire departments through their grant program. This funding is earmarked to improve the scene lighting capabilities for fire investigations and other operations for the South Milwaukee Fire Department.
Congratulations to Capt. Knitter!
(And learn more about that rescue boat on page 10 of the department’s 2010 annual report here.)
The first two of several public hearings about the proposed Walmart development are scheduled for Monday night.
These are before the Community Development Authority, and both start at 6:30 at City Hall.
Learn more about the upcoming public hearings in this previous post. And check out this post for more details that have emerged on the project, including renderings.
See you Monday!
South Milwaukee is going pink again in 2011.
From City Hall to the schools to local businesses, South Milwaukeeans will be wearing pink on Oct. 18 to help raise money for the Susan G. Komen Foundation.
Learn more from this flyer, including how and where to purchase t-shirts specially designed by South Milwaukee High School marketing and advertising students.
Last year’s event was a huge success. Let’s top it!
The South Milwaukee Performing Arts Center certainly has a strong lineup of performers, one that separates it from other community arts centers. It also has a strong educational component — giving local students chances to get an inside look at the musicians that perform there.
That was the case again this week, as more than 100 local students attended a jazz workshop by the Preservation Hall Jazz Band, which performed to rave reviews at the SMPAC on Sunday night.
Check out the Fox 6 story here.
And here is my posting about the visit by Alpin Hong in the spring.
Check out these headlines of note from around the South Shore:
Also, State Sen. Chris Larson has published a new Larson Report. Check it out on his website
Update: Here is the preliminary site plan for the development. And here is a look at the front of the store, which may change somewhat based on feedback from the Plan Commission.
The South Milwaukee Walmart is one step closer to approval after the Plan Commission voted unanimously Monday to recommend approval of necessary rezoning.
The commission also saw for the first time detailed site and architectural drawings of the store, its parking lot and surroundings.
The meeting lasted approximately one hour and included a number representatives from Walmart presenting and answering questions about building architecture, traffic flow, environmental and other issues. Only a couple of citizens attended, as well as four aldermen.
Some of the “new news” from the meeting:
- Walmart will ask the city for the ability to stay open 24 hours.
- The store would truly be unique in the region. At 115,000 square feet, it would be about 2/3 devoted to general merchandise sales and 1/3 devoted to grocery and pharmacy. A similar store is under construction in Sturgeon Bay.
- The design will be similar to others being built in the area, as Walmart seeks to unify the look and feel of its new developments across the country. However, plan commissioners recommended that Walmart do more to make the front-facing portion of the building more visually appealing. Revised plans will be submitted at the next Plan Commission meeting on Oct. 24.
- The store, like other Walmarts, is likely to include smaller businesses inside it, perhaps a fast food-style restaurant (think: Subway), a bank and vision center.
- The project is expected to generate an average of 6,745 new trips per day — half of those coming and half of those going, according to a traffic study presented at the meeting. Truck traffic would include primarily “local” non-Walmart delivery trucks. Just one or two trucks from the Walmart distribution center would arrive daily and enter off of Davis Avenue.
- The study also showed the need for a traffic signal to be added (at Walmart’s expense) at North Chicago and Badger Avenues. It would be less than 1,000 feet south of the signal at College, but timed to allow for a free flow of traffic.
- Left-turn only lanes would also be striped north and southbound on Chicago, and southbound Chicago would be widened to include a right-turn lane into the Walmart parking lot.
- The outlot planned for the southeast corner of the site will be developed later. A Walmart representative said it could be any number of businesses, but at this point, given the struggles of some restaurant chains in the down economy, it would likely be a strip mall-style development rather than an establishment like Applebee’s or Chili’s.
- Stormwater would be handled through an underground detention system vs. above ground. This is in part due to the tight nature of the site.
The City Council will have to approve the zoning change from its current mix of M-2 manufacturing and C-2 commercial to a Commercial Planned Development District — a designation that gives the city more power to set requirements for the development.
I will post the Walmart renderings when I get them.