One thing our city doesn’t do well is marketing.
We have lots to promote. Affordable housing. Clean, safe streets. First-class schools. Great community events. An abundance of parkland. Unique attractions and retailers. A downtown ready for rebirth.
We have a good story to tell. I just wish more people knew it.
So when I heard more about VISIT Milwaukee, it became pretty clear to me that we need to join this organization, which is the area’s convention and visitors bureau. Especially when it costs just $495 each year.
And we are. The City Council unanimously supported my motion in September to join VISIT Milwaukee.
For the annual fee (which will be half funded by the South Milwaukee Downtown Market), we get to include city-sponsored events and attractions in VISIT Milwaukee’s print publications and on its website. We also get access to marketing best practices through networking and education events sponsored by the organization, among other benefits.
In other words, this effort will help us better tell the South Milwaukee story to literally tens of thousands of new people each month. It’s a good one to tell.
South Milwaukee Blog 