Update: I’ve been told that baking operations continue in the rear portion of the South Milwaukee store for the other Wild Flour locations, farmers’ markets and wholesale customers.
South Milwaukee’s Wild Flour Bakery retail store has closed.
According to the sign on the door at 1205 Milwaukee Ave., posted in the last few days:
Our South Milwaukee retail store has been closed. Our products are available at our three other retail stores and will be available at the South Milwaukee Farmers’ Market in June. We will be at South Shore and many area markets very soon. Please feel free to contact us on our Facebook site and let us know if you would like see this store re-opened. — Thank you! Wild Flour
While I’m glad Wild Flour is still planning to join us at the market this summer, this is another blow to downtown South Milwaukee. And it’s disappointing.
Simply put, we need to do more to ensure businesses like Wild Flour not only want to locate here, but also thrive once they’re in town. That is not the case now.
Yet there is some hope. I am optimistic that the study of our downtown being done by the University of Wisconsin-Milwaukee students will help light our way forward. But it will only be as good as our commitment as community leaders to bring these ideas to life.
You will be able to hear some of those ideas at our next City Council meeting on May 17. That meeting starts at 6:30 p.m. to allow some extra time for the presentation from the graduate students.
I hope to see you there … and to not seeing what happened with Wild Flour repeated.